You would possibly acknowledge Bosch as a house equipment identify (because of its partnership with Siemens), however the German multinational model’s core enterprise is basically about offering the underlying know-how and engineering that powers vehicles, properties and factories around the globe. That focus is mirrored at CES 2026, the place a lot of what Bosch is unveiling is meant to be licensed to different firms moderately than offered as Bosch-branded merchandise on retailer cabinets.
Working example is Bosch’s automotive plans at CES. The corporate is showcasing what it calls “AI within the automotive,” or extra particularly, within the cockpit of the automotive. “Bosch’s AI-powered cockpit makes driving extra comfy, intuitive, and safer for all occupants,” Bosch board member Markus Heyn said in a press release. We’ll get into all the small print under, in addition to tips on how to tune in to the press convention on Monday.
Learn how to watch Bosch’s CES 2026 presentation
You’ll be able to livestream the occasion on Monday, January 5 at 12PM ET through the Bosch press page or YouTube. (We have embedded the stream hyperlink under.)
What to anticipate
Bosch will likely be organising store within the Central Corridor of the Las Vegas Conference Heart (sales space 16203), the place the corporate will likely be specializing in its three big themes — mobility, sensible dwelling integrations and manufacturing — all of which is able to embrace {hardware}, software program and AI options.
Like many different CES 2026 exhibitors, search for Bosch to emphasise its partnerships with the massive canines of the AI house on the present. As an example, that AI-powered automotive cockpit talked about above will characteristic integrations with each Microsoft and NVIDIA. As an example, Bosch is touting the power to make use of voice instructions to affix a Groups name, whereas the automotive’s system will robotically activate adaptive cruise management. And it is noting that NVIDIA’s software program suites will assist handle “real-time sensor processing and vision-language fashions.”
Here is a glimpse of what the sales space will seem like:
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